CTO & Co-Founder·PRODUCT FROM SCRATCH·Jun 2018 - Aug 2019

Allez Go!

CTO & Co-Founder

Co-founded and sole-developed a two-sided marketplace on a fully serverless AWS stack. Run in parallel with the Football Index engagement.

France, Startup, Marketplace

Allez Go!

THE STACK

ReactReduxTypeScriptSCSSDynamoDBAWS AmplifyAWS AppSyncAWS S3AWS LambdaStripe


LINKS

Visit Site

CASE STUDY

Building a Two-Sided Marketplace as a Solo Engineer


The Problem


Founded to connect local business owners offering small-group sessions (2-10 people) and local experiences with customers looking for something more personal than mass-market options. Co-founded the company as CTO — in practice, the sole engineer building the entire platform.

Execution


  • Designed and built the entire platform from scratch — UI/UX (React, Redux, TypeScript, SCSS), fully serverless backend (DynamoDB, AWS AppSync, Lambda, S3, Amplify).
  • Integrated Stripe for payment processing, Weezevent for event and ticketing logistics, and TypeForm for partner onboarding.
  • Architected a full serverless infrastructure on AWS — no servers to manage, built to scale from day one.
  • Onboarded 30 local business partners onto the platform.

The Result


  • Platform launched and operational for over a year.
  • 30 business partners onboarded with a diverse portfolio of experiences.
  • Technically solid — payments, events, and partner self-service all functional.
  • Venture wound down after 14 months due to insufficient customer acquisition. Supply side worked; demand side didn't.

Key Decision


As the solo engineer building a two-sided marketplace, deliberately chose a fully serverless architecture (AWS Lambda, AppSync, DynamoDB) combined with third-party integrations (Stripe, Weezevent, TypeForm) rather than building everything custom. Shortened time to launch and focused engineering time on the core product experience. The serverless approach also meant zero infrastructure management overhead — critical for a one-person engineering team.

UI & COMPONENTS

Design


PERFORMANCE

Lighthouse


Screenshots